A meeting in Boston goes awry

From The Mistake Bank.

This happened to me some years ago, but the unpleasantness of the encounter still is fresh today. And aren't all great lessons like that?

You can download the podcast here (5 minutes).

Please consider rating and reviewing The Mistake Bank for the Forrester Groundswell awards by following this link.

narrative, mistakes, meetings, Mistake Bank, customer relationships, conflict, preparation

Minipodcast with Jill Konrath: "Mr. Prospect"

From The Mistake Bank:

As a young Xerox sales trainee, Jill Konrath learned her sales demonstration script perfectly... perhaps too perfectly.

"Mr. Prospect" - 2:56


You can learn more about Jill and her work at SellingToBigCompanies.com.

Related Post:
Jill Konrath Mistake Stories

Tags:
sales, narrative, presentation, Mistake Bank

Shop Talk Podcast #8a - A mistake story from Ford Harding

Ford Harding, author of "Rain Making," who was interviewed in Shop Talk Podcast #7, was kind enough to share a mistake story for inclusion in The Mistake Bank.

Actually, he shared two. In the first, he relates a story that taught him there can be pitfalls in sharing the good side and bad side of things with a reporter (right-click to download).

Tags:
sales, public relations, press relations, business development, narrative, storytelling

Mistake Bank #12 - Don't forget about support!

What follows is a sample of a project I've been working on called the Mistake Bank. It combines narrative, learning from mistakes, video and web2.0 in an environment that companies can use to train new employees, create a corporate history, connect workers and mentors, and bring more humanity to the workplace. Email me at inquiry@caddellinsightgroup.com if you would like to know more about the Mistake Bank.

When John Caddell began his first job as a product manager, he inherited a new product that was being sold by a large partner. And once the first sale happened, he learned that having a support strategy is not optional. Click here to view video.

mistakes, Mistake Bank, narrative, learning, marketing, product management, technical support