Ron Adner mini-podcast: Why smart companies make avoidable innovation mistakes

After our recent interview with Ron Adner, author of "The Wide Lens: A New Strategy for Innovation," we got to chatting, and in that exchange we talked about the reasons smart companies can fall into the trap of a too-narrow viewpoint. I You can learn more about The Wide Lens at its website, where chapter 1 is available to read for free. Mini-Podcast: Ron Adner after interview discussion (4:15)