
Monica, like so many of the entrepreneurs I've talked to, is very candid and self-reflective, and willing to talk about mistakes, to teach others and to ensure they themselves learn from them. I was struck by Monica's sense of humor when she discussed the cobbler's kids dilemma - while she helped companies improve their planning she tended to neglect planning for her own business (something I've experienced myself). I'm sure you'll enjoy the interview.
Monica Gould podcast (31:24)
Content:
0:30 How she got started
11:10 An early mistake...the "we can help you with anything" brand
13:30 Consequences of a consultant losing focus
15:15 A more recent mistake: how long to try to break into a new market?
17:10 "Time is your biggest commodity"
18:50 A difficult situation with a subcontractor
23:45 A final thought on planning...
(audio content copyright 2010 John Caddell)
If you are interested in contacting Monica , please visit her website.
Previous podcasts can be found here.
No comments:
Post a Comment